Koyeb presents a detailed examination of the costs associated with operating Kubernetes clusters, highlighting that while Kubernetes is an effective tool for container orchestration, its operational costs are often underestimated. The analysis compares self-hosted and managed Kubernetes solutions, estimating that running a self-hosted Kubernetes environment can cost upwards of $569,046 annually due to the expenses of nodes and DevOps personnel. Managed Kubernetes from major providers like GCP, AWS, and Azure offers a slight reduction in complexity but still demands significant financial investment, with total costs for managed solutions also exceeding $140,000 annually. Koyeb argues for the efficiency of serverless container solutions, which remove much of the operational burden of Kubernetes, suggesting they are a better option for most businesses unless Kubernetes orchestration is a core part of their operations. Serverless solutions offer advantages like seamless scaling, managed security, and no upfront costs, although they may appear more expensive in terms of resource costs without considering the management savings. Koyeb promotes its serverless platform as a superior alternative, providing features like continuous deployment, load balancing, and secure networking, and encourages users to explore these benefits by signing up for their service.