VR at Google - Jump, Expeditions, and Daydream

At the 2016 Google I/O, Google expanded its virtual reality offerings with the announcement of Daydream, a platform designed to deliver high-quality mobile VR experiences on Android smartphones, alongside earlier initiatives like Google Cardboard, Jump, and Expeditions. The Jump platform, which simplifies VR video production, is being utilized by prominent media companies such as Paramount Pictures and The New York Times, with new partnerships aiming to enhance camera accessibility and quality, including a collaboration with IMAX for a high-end camera. The Expeditions program, which has allowed over a million students to embark on virtual reality field trips, is set to expand with contributions from the Associated Press and Getty Images. Daydream aims to support a variety of VR devices and is working with smartphone manufacturers to create Daydream-ready phones that offer advanced VR capabilities. This platform also includes a reference design for a VR headset and controller, and it supports development with tools like the Google VR SDK and popular game engines, promising a robust ecosystem for VR content creation.

No tracked trend matches for this post yet.

Use this post, company, and trend context to find content marketing opportunities, perform competitive analysis, or address product feature gaps via the Plushcap MCP server or the Plushcap API.