Shopping made simple with Tango and WayfairView
Blog post from Google Cloud
WayfairView, an augmented reality app developed in collaboration with Tango, revolutionizes the online furniture shopping experience by allowing customers to visualize and arrange virtual furniture in their real home environments. Leveraging Tango's advanced tracking capabilities, the app provides accurate 3D renderings of furniture, helping customers overcome the challenges of assessing fit and style from flat images. Developed using Unity in C# with a native Android interface, WayfairView integrates seamlessly with the existing Wayfair app, offering performance improvements and ease of updates. The app's future enhancements aim to include space-based product searching and the ability to stack virtual items, further enhancing user engagement and boosting confidence in online purchases. Tango's markerless AR technology offers a user-friendly, immersive experience that could accelerate the shift from traditional retail to online shopping, potentially becoming as ubiquitous as smartphone cameras and GPS.