Making it even easier to monetize your games

Peng Ying, a Developer Advocate, discusses recent improvements to the Google In-App Payments API aimed at simplifying the in-app purchase process to boost sales conversion rates. These enhancements include the acceptance of additional currencies, allowing developers to specify prices in their customers' native currencies, with automatic conversion handled by Google. The process of adding a new credit card to Google Wallet has been streamlined, requiring only a postal code instead of a full address, thus simplifying the setup for users. Additionally, the Terms of Service have been integrated into the purchase confirmation page to expedite the transaction process for new users. The team is committed to ongoing support and updates, with regular Google+ Hangouts scheduled to address technical questions and further improvements planned throughout 2012.

No tracked trend matches for this post yet.