Make your emails stand out in Inbox

Inbox, a new product developed by the Gmail team, is designed to address email overload and enhance user experience across multiple devices by introducing innovative features such as Highlights. Highlights surface key information and actions from emails, displaying them as easy-to-see chips, which can be particularly beneficial for businesses like airlines and restaurants that send confirmation emails. By marking up emails to specify important details, senders can ensure that essential information is readily visible to recipients, improving interaction through platforms like Gmail, Google Now, Google Search, and Maps on Android, iOS, and the web. This feature allows users to quickly access pertinent details such as flight statuses or reservation confirmations, enhancing email efficiency and user engagement.