Contentful is a developer-focused content management system that aims to support developers in building digital products. The company was founded by Sascha Dorenkamp, who wanted to create a product that served the needs of developers like himself. Contentful's mission is guided by three principles: accessibility, modernity, and integration. The company believes that all developer products should be free and easy to set up, with comprehensive documentation and guides. They also prioritize automation and integration, enabling developers to build and deploy digital experiences quickly and efficiently. Over the past seven years, Contentful has evolved its product by adopting new technologies such as GraphQL and React, and has invested in features like extensibility and automation to support its users. The company's goal is to continue supporting developers worldwide with a free edition and regular updates.