ClickHouse has been recognized with the AWS Advertising and Marketing Technology competency, highlighting its expertise in managing high-performance analytics for advertising and marketing platforms. The company addresses the industry's challenges such as processing millions of events per second and executing complex queries on vast datasets by using its columnar storage, parallel execution engine, and domain-specific SQL functions. Companies like Braze and Cognitiv utilize ClickHouse for significant enhancements in their real-time analytics and machine learning infrastructure, respectively, achieving notable improvements in performance and operational efficiency. Braze, for instance, reported an 8x performance gain by transitioning to ClickHouse Cloud, while Cognitiv relies on it for optimizing real-time bidding algorithms. ClickHouse's capabilities also empower marketing automation platforms like Klaviyo, enabling sophisticated customer journey tracking and real-time segmentation. This recognition underscores ClickHouse's continued commitment to innovation in the marketing and advertising technology ecosystem, helping organizations turn data into a competitive advantage.