Content Deep Dive
APIHub => Clearbit
Blog post from Clearbit
Post Details
Company
Date Published
Author
Alex MacCaw
Word Count
122
Company Posts That Month
Language
English
Hacker News Points
-
Source URL
Summary
APIHub has rebranded to Clearbit in an effort to adopt a simpler and less developer-centric name, addressing feedback that the previous name was difficult to pronounce for those unfamiliar with APIs and led to assumptions of competition with Mashape. The rebranding decision underscores the challenges of selecting a unique name amidst scarce domain availability and existing trademarks, emphasizing the importance of not being confined by a name but rather building a brand around it. Despite the name change, the company assures users that while new API endpoints have been introduced, the old domain will remain permanently functional.
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