Acquiring New Customers with Geomarketing for Online Retailers

Anagraph, a company based in Montreal, has developed a geospatial solution called Geometric to help online retailers with geomarketing. The application uses demographic data and provides insights that can boost sales. It also includes a Shopify connector for users who operate through the platform. Anagraph's expertise in GIS and cartography allows them to develop customized solutions quickly. In addition, during the COVID-19 pandemic, they produced dashboards to aid emergency response efforts, including one that uses demographic data to identify areas at higher risk of complications from the virus.