Ibotta`, a popular cashback and rewards platform, has launched a public bug bounty program with `Bugcrowd` to improve the security of its payments solution, `Pay with Ibotta`. The program aims to tap into the collective skills and creativity of a global team of security researchers to discover and remediate vulnerabilities in the platform's code. By expanding its private program to a paid, public model, Ibotta seeks to better understand potential security risks and protect its customers' sensitive information, such as their balances accrued within the platform. The company is offering monetary rewards up to $5,000 for valid submissions and values the contributions of security researchers in helping to drive application security. With this renewed approach, Ibotta aims to create a more secure payments ecosystem where every purchase is rewarding and trustworthy.