Kwello is a quality management software built by Christian Erb, CEO and founder, which enables users to manage standard operating procedures, job descriptions, and training logs. The app offers features such as centralized document management with version control, customizable access rights, and automatic notifications for employees. Christian discovered no-code tools like Bubble while building startups across various industries and chose it for Kwello due to its strong community and solutions that met his needs. The app is currently in beta mode, has found paying customers, and plans to expand its customer base through marketing and new features.