May 2016 Summaries

Clearbit has introduced a new integration that enables sales teams to access enriched customer data directly within Slack, enhancing communication and collaboration across entire teams. This integration creates a dedicated #signup channel that notifies team members of new customer signups and provides detailed information about these customers, such as their role, seniority, and company size, thereby allowing sales reps to craft personalized outreach messages. Additionally, the integration includes two slash commands, /clearbit prospect and /clearbit lookup, which help sales teams identify and research potential prospects using only a company's domain or an email address. Originally launched as a Ruby gem, the integration has evolved into a user-friendly, plug-and-play solution that is free to use and connects seamlessly with existing Clearbit accounts. By improving visibility, morale, and collaboration, the integration aims to streamline the sales process for over 60 companies currently using it and plans to expand its functionality further.

The text discusses the challenges faced by companies sponsoring trade shows and conferences, particularly in managing and prioritizing follow-ups from numerous leads collected during these events. Pipely offers a solution by utilizing Clearbit to enrich limited contact information with additional data, such as job titles, company size, and social media presence, enabling businesses to effectively prioritize leads. The service scores leads based on this enriched data, facilitating a streamlined follow-up process. Pipely chose Clearbit for its flexibility and ease of integration, allowing them to incorporate it into their product swiftly. The text concludes by encouraging users to explore Clearbit's capabilities and share their experiences using the service.

Prospector is a newly released product designed to automate the process of finding business contacts, a task traditionally done manually by entry-level salespeople. Developed to address the challenge of lead generation, Prospector allows users to programmatically search for contacts using just a domain name and filter results by role, seniority, or exact title. After a year in beta, the Prospector API is now publicly available, enabling users to find contacts in various industries, such as marketing at Zendesk or data science at NASA, and providing verified email addresses for outreach. The tool integrates with platforms like Google Sheets and Salesforce, allowing for seamless incorporation into existing workflows, and represents a significant advancement in the efficiency of contact generation for sales efforts.