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July 2020 Summaries

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The survey conducted in partnership with Digital Commerce 360 revealed that retailers investing in advanced site search capabilities experience 50% higher conversion rates. While only 14% of respondents invest in advanced search, they are also the savviest with putting people, strategy, and dedicated resources behind their site search — and the ones to reap the most benefits. Retail companies with basic site search may be losing out on valuable customers.
Jul 31, 2020 242 words in the original blog post.