Simplifying legal work: How Legalstart uses automation to fuel growth

Starting a business poses significant challenges, as essential tasks like legal, administrative, and accounting processes often dominate, but Legalstart aids entrepreneurs by managing these online tasks, allowing them to focus on business growth. Based in Paris with 51-200 employees, Legalstart initially struggled with internal workflow inefficiencies, which grew as their customer base expanded. To address this, they implemented automation through Zapier, streamlining operations and reducing reliance on technical teams. This automation improved lead management by integrating tools like Typeform and HubSpot, allowing Legalstart to efficiently handle around 1,000 leads monthly. Additionally, a four-step Zap enhanced collaboration between marketing and sales by centralizing data in a Google Sheet, improving team visibility and reducing errors. These improvements have enabled Legalstart to focus on strategic projects, fostering innovation and growth, with plans to expand automation further to enhance efficiency and customer experience.