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How to convince your boss your marketing team should try Webflow

Blog post from Webflow

Post Details
Company
Date Published
Author
Webflow Team
Word Count
1,954
Language
English
Hacker News Points
-
Summary

Webflow is a no-code development platform that empowers marketing teams to gain creative control and agility over their websites, enabling them to implement changes and experiment with strategies without heavy reliance on engineering resources. To convince decision-makers to adopt Webflow, it's essential to address potential concerns about security and enterprise performance while demonstrating the platform's professional-grade capabilities and benefits. Resources like Webflow University, customer stories, and community support can be instrumental in learning and advocating for its adoption. By understanding and addressing the company's internal pain points, proponents of Webflow can link the platform's advantages directly to these challenges, showcasing how it allows for faster iteration and more efficient use of engineering time. Engaging with Webflow's team can provide tailored insights and data to demonstrate the platform's value and potential financial impact, while smaller use-cases can serve as test cases for broader implementation. Ultimately, Webflow is presented as a tool for innovation, offering new opportunities for creativity and growth by enabling more people within the company to contribute to website development.