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Go global with Webflow Localization

Blog post from Webflow

Post Details
Company
Date Published
Author
Caroline Ren
Word Count
268
Language
English
Hacker News Points
-
Summary

Webflow has introduced a new feature that allows all users to preview Localization for free, enhancing its mission to enable the creation of professional websites without coding. This update advances Webflow's goal of facilitating global business expansion by integrating full website localization, addressing a significant need given that 76 percent of consumers prefer purchasing in their native language, and localized content engages audiences 12 times more than non-localized content. Traditional localization methods often depend heavily on developers, leading to high costs and trade-offs in speed, visibility, and customization, which deters many businesses from localizing their websites. Webflow's new native solution simplifies the localization process from design to SEO, allowing users to customize designs and content for different locales without coding, choose between various translation methods, and optimize global traffic with advanced localized SEO features.