5 ways content can improve your website’s accessibility — and overall UX

Improving website accessibility involves simple practices that enhance user experiences for both disabled and non-disabled individuals. Accessibility, as defined by Jennison Asuncion, involves designing user interfaces that everyone can independently interact with. Key strategies include using unique and meaningful button and link names to aid navigation, particularly for screen-reader users who benefit from clear, specific language that indicates the destination and purpose of links. Additionally, adding descriptive alt tags to images is crucial for low-vision and blind users to understand visual content, while avoiding practices like keyword-stuffing, which can harm both accessibility and SEO. By embedding useful information in alt tags and ensuring content clarity, websites can be made more inclusive and user-friendly for all.