E-Commerce API Integration: Products, Inventory, Catalogs, and Sales Channels Across Platforms
Blog post from Unified.to
Commerce API integration is crucial for maintaining seamless operations across e-commerce platforms like Shopify, WooCommerce, and BigCommerce, addressing challenges like fragmented data, inconsistent product schemas, and uneven webhook support. These APIs allow for the consistent management and synchronization of product catalogs, inventory, collections, and sales channels, providing real-time updates without the need for separate integrations per platform. Unified's Commerce API offers a centralized solution that integrates with existing systems like Accounting, Payments, CRM, Marketing, and Shipping, ensuring that commerce data is managed as product-side information only, without handling orders or payments directly. It leverages both native and virtual webhooks for update delivery, supports various data models such as items, variants, and collections, and emphasizes security by not storing commerce data at rest. Unified's approach is designed to handle provider variability, ensuring that commerce data remains accurate and up-to-date, while also offering usage-based pricing and a 30-day free trial for new users.