Home / Companies / Tines / Blog / Post Details
Content Deep Dive

Introducing the Tines channel partner program

Blog post from Tines

Post Details
Company
Date Published
Author
Charlie Ardagh
Word Count
505
Language
-
Hacker News Points
-
Summary

Tines has launched a channel partner program aimed at enhancing collaboration with over 200 leading organizations, including companies like Mars, McKesson, and Dropbox, to address business and technology challenges through automated workflows. This initiative is designed to capitalize on the rising demand for solutions that enhance operational efficiency and risk mitigation. The program segments partners into three tiers—Verified, Select, and Growth—based on their investment and shared customer engagement, offering competitive incentives, sales support, and marketing tools that increase in value with partner progression. In 2023, Tines doubled its partners, with 90% of new customer deals involving them, and 35% of net new revenue sourced from partnerships. This growth is supported by comprehensive product and technical certifications for engineers, ensuring expertise in the Tines platform. The program underscores Tines' commitment to fostering a collaborative ecosystem that drives shared growth and optimizes crucial business workflows.