Tines has launched a new website that aims to reflect its dual nature as a powerful yet user-friendly security automation platform. The update includes a softer logo with a warm typeface and a commitment to clear communication, exemplified by the tagline "No-code automation for security teams." The site features abstract illustrations to convey the software's ambitious and enjoyable user experience, including creative elements like a space escalator. Tines focuses on nine critical use cases with detailed pages and bespoke illustrations to highlight its versatility in solving customer problems through automated workflows. The brand emphasizes customer experience and value, as well as the company's internal culture, acknowledging that visuals are an enhancement rather than the core of its identity.