In the fast-paced environment of startups, balancing rapid development with effective product testing is crucial to ensure reliability and customer retention. Manual testing is often too time-consuming, and although test automation offers a solution, it presents its own challenges, as end-to-end tests are difficult to write and maintain, often consuming significant developer resources. The inefficiencies and flakiness of automated testing systems, such as those relying on Selenium, hinder continuous integration and delivery processes, leading to a reliance on manual testing to resolve issues. To address these challenges, a testing system should require no setup, generate tests automatically where possible, minimize flakiness, and simplify test maintenance, allowing teams to focus on product development rather than debugging testing frameworks. TestRigor is presented as a solution that embodies these principles, aiming to streamline testing processes and enhance development speed.