61+ Live Chat Statistics To Help Build Stronger Customer Connections in 2022
Blog post from Stream
Live chat has become the preferred customer support channel for individuals aged 18 to 49 due to its real-time assistance and convenience, leading to increased customer retention and loyalty for businesses that adopt it. Despite the rising demand, only 31% of businesses currently offer live chat, although those that do report positive effects on sales, revenue, and customer satisfaction. The average wait time for live chat support varies across industries, with technology having the longest wait times and travel and hospitality the shortest. Customers prefer personalized and seamless interactions, and many express frustration with long wait times and having to repeat information to multiple agents. The integration of AI and chatbots is increasingly accepted, particularly for simple issues, although customers are still dissatisfied with having to answer numerous questions before being transferred to a live agent. As the live chat market is projected to reach $1.7 billion by 2030, companies are planning to expand their chat offerings and invest in AI to enhance customer experiences. Businesses are encouraged to adopt live chat to meet customer expectations and provide seamless omnichannel support, with tools like Stream offering customizable solutions for building chat platforms without requiring extensive technical resources.