Using Computer Vision to Create AR Experiences
Blog post from Roboflow
Hart Woolery, Founder and CEO of 2020CV, shares his journey from experimenting with OpenCV to developing advanced augmented reality (AR) experiences using computer vision. His initial side project, involving virtual hand puppets, unexpectedly secured investment from Mark Cuban, leading to the formation of his company, 2020CV. Woolery's latest creation, PopFX, is used for live AR in high-profile events like NBA highlights and the Super Bowl. The blog post outlines the process of building AR applications, emphasizing the importance of user experience, data collection, and model training using tools like Roboflow. Despite the complexity of integrating camera, rendering, and machine learning pipelines, tools like Snap’s Lens Studio offer an approachable way to prototype AR experiences. The post encourages innovation in AR development, providing insights and resources for those interested in exploring this dynamic field.