Here is a neutral and interesting summary of the text, condensed into one paragraph: An analytics dashboard is a visual tool used to display metrics, insights, and key performance indicators (KPIs) to answer questions about historical data sets, predict outcomes, and inform future decisions. Effective dashboards are designed to communicate information effectively, show users what they have achieved and proximity to their goals, and provide useful information. To design an effective dashboard, consider your audience's needs, the question you want to answer for your customer, create a sketch of the design pattern, choose colors intentionally, use clear and readable wording, select proper visuals, maintain consistent font and type sizes, align all elements, and avoid bad design practices. By applying these best practices, you can create a dashboard that provides key data insights for more informed decision-making and helps your users become more engaged with your product.