Company
Date Published
Author
Libby Stengel
Word count
1144
Language
English
Hacker News points
None

Summary

B2B SaaS integrations often present challenges in troubleshooting and support, resulting in customer frustration and a significant burden on support teams. To improve the customer experience and make support more efficient, an embedded Integration Platform as a Service (iPaaS) can be utilized. This platform not only allows for the building of reusable integrations but also empowers customers to manage and troubleshoot their own integration issues through a marketplace interface. With monitoring and alerting tools, customers can often resolve issues without creating support tickets, while support teams gain access to vital integration details, enabling them to solve problems without engineering intervention. This reduces the time engineers spend on support, allowing them to focus on core product development. The adoption of an embedded iPaaS can lead to faster troubleshooting, decreased support time for engineers, and ultimately enhanced customer satisfaction.