How-To: Twitter Trend Alert System

Richard, a software engineering intern at PagerDuty, shares a guide on creating a Twitter Trend Alert System using PagerDuty, which can be set up in under 40 minutes with minimal coding skills. The project aims to help companies manage brand reputation by tracking Twitter trends in real-time and alerting users through email, SMS, or phone when there is a spike in activity. The system involves configuring a Twitter application, downloading project code from GitHub, setting up a PagerDuty account with escalation policies and services, and integrating with Datadog for trend analysis. The guide highlights the ease of extending PagerDuty's capabilities beyond its traditional use for managing disruptions, providing a competitive edge in monitoring social media trends and responding promptly to public relations incidents.