You might not think of the United Kingdom as a red-hot market opportunity for pizza delivery. But on the Friday before Christmas of 2018, Dominos Pizza UK sold a record 535,000 pizzas, according to The Guardian—cranking out an average of 12 pizzas a second for millions of hungry Britons. Dominos Pizza UK relies on its e-commerce platform to deliver rock-solid performance at massive scale while ensuring customers get highly responsive digital experiences. New Relic Insights are critical in maintaining this focus by providing visualization and helping the company grasp trends impacting conversions and customer satisfaction. The platform helps Dominos instantly understand how customers want to engage with them as a digital brand, enabling the delivery of satisfying experiences and delicious pizza to its customers.