The biggest price drop in Mux history: Making video 20% more affordable
Blog post from Mux
Mux has announced a significant reduction in video infrastructure pricing, with an average decrease of 20% due to extensive engineering optimizations over the past year. The new pricing scheme includes a 22% reduction in encoding costs for both VOD and live content, a 23% decrease in storage prices, and a 17% reduction in delivery prices. The changes are backed by improvements such as AI-powered encoding algorithms and a smarter storage infrastructure. Cold storage is now enabled by default for all assets, offering additional cost savings, while free delivery minutes can now be used across all resolutions. Despite introducing a paid upgrade for static renditions, which will affect a small number of customers, the majority will benefit from the cost reductions. Mux's efforts aim to make video adoption more affordable, allowing developers to innovate without financial constraints. The company is committed to ongoing pricing improvements, focusing on incremental changes and new features, with the ultimate goal of aligning pricing with the actual use of video infrastructure by customers.