Sony, a global leader in technology and media, operates SonyLIV, a major OTT video-streaming platform in India that relies heavily on a strong content management system to manage its vast datasets efficiently. Initially hindered by a legacy relational database that was not scalable, SonyLIV transitioned to MongoDB Atlas to modernize their tech stack, significantly improving searchability and operational efficiency. The migration to MongoDB's flexible document model and the construction of a new CMS platform, 'Blitz,' enhanced SonyLIV's performance by reducing latency and improving content update speed, thereby optimizing the user experience. This transition also involved collaboration with MongoDB Professional Services to fine-tune the system, resulting in a 98% improvement in search query performance. MongoDB Atlas' capabilities, such as its Online Archive feature and Atlas Search, effectively supported SonyLIV in managing over 500,000 content items with real-time updates. This partnership highlights the potential of combining MongoDB's advanced technology with expert services to achieve scalable, high-performance solutions tailored to specific business needs.