The 12 Week Year approach to productivity and planning
Blog post from LogRocket
The "12 Week Year" is a productivity framework developed by Brian Moran and Michael Lennington that challenges traditional annual goal-setting by breaking the year into four 12-week periods, each treated as a standalone cycle. This method draws inspiration from agile methodologies, project management, and performance coaching to enhance efficiency and focus by creating a sense of urgency and accountability. It encourages immediate action, continuous measurement, and regular review sessions to assess progress. The system emphasizes setting specific, achievable goals using lead and lag indicators to monitor progress and outcomes. By employing visualization tools, weekly planning, and strategic time blocking, individuals and organizations can improve their productivity and achieve better results in both personal and professional domains. The approach is rooted in Parkinson's Law, suggesting that tasks expand to fill the time available, and aims to counteract this by instilling constraints that foster concentrated effort and quicker results.