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Clashing colors in UI/UX design: When and how to use them effectively

Blog post from LogRocket

Post Details
Company
Date Published
Author
Eric Chung
Word Count
2,226
Language
-
Hacker News Points
-
Summary

Creating harmonious color palettes is a nuanced task that requires balancing artistic intuition with understanding the science of color theory, especially in the context of user experience (UX) design. Clashing colors, which occur when hues with different properties like tone, saturation, or brightness fail to harmonize, can negatively impact UX by causing visual discomfort, reducing readability, and confusing navigation. Designers must navigate the distinctions between clashing, complementary, and contrasting colors to achieve a visually appealing and accessible interface. While complementary colors can enhance visual engagement through contrast, excessive use or improper balancing can lead to a jarring effect, akin to vibrating colors, which can be particularly straining for users with visual impairments. To avoid these pitfalls, designers can leverage tools like Adobe Color to experiment with different palettes, adjust color properties, and conduct A/B testing to refine their choices based on user feedback. Ultimately, achieving a balance between usability and aesthetics is crucial, and thoughtful color selection plays a significant role in shaping the overall user experience.