3 types of outcomes (and how to achieve them)
Blog post from LogRocket
In product management, understanding the concept of "outcomes" is crucial, as they guide decision-making and prioritization processes. The text highlights three main types of outcomes: business outcomes, which focus on high-level company objectives like revenue growth; product outcomes, which target goals for specific products such as feature adoption; and user outcomes, which emphasize the value users derive from products. Achieving these outcomes involves deconstructing business goals to identify product outcomes, prioritizing them based on potential impact, and understanding user needs to reduce churn. Strategies such as mapping opportunity solution trees and conducting user research are suggested to identify and prioritize these outcomes effectively. Ultimately, comprehending the relationships between these outcomes helps in crafting impactful product roadmaps and aligning teams with common goals, with tools like LogRocket aiding in identifying friction points and streamlining workflows.