In today's competitive market, the concept of the Minimum Viable Product (MVP) has evolved from quickly validating novel ideas to creating refined products that outperform existing alternatives. Tuomas Artman argues that instead of seeking rapid validation, startups must focus on building a compelling version of an idea that enhances existing categories, as completely novel markets are rare. This modern MVP approach requires narrowing the target audience to effectively compete, engaging with users for feedback, and strategically using a waitlist to refine the product before launch. Artman shares insights from building Linear, emphasizing the importance of a focused MVP journey, which involves iterating based on user feedback, leveraging a waitlist to attract the right early adopters, and continuously refining the product to achieve product-market fit. The ultimate goal is to demonstrate the product's market potential, readying the startup for growth and potential fundraising while ensuring it delivers more value to users than competitors.