Linear has undertaken a comprehensive redesign of its application, emphasizing the necessity and challenges of such an endeavor. Despite the inherent difficulties, including prioritization, ROI estimation, and potential negative short-term impacts on metrics, redesigns are essential to address the design debt that accumulates with continuous product evolution. A successful redesign demands a holistic approach, considering all user needs simultaneously, which often requires strong leadership support, particularly from the CEO, to ensure alignment with broader company objectives. The redesign acts as a strategic tool to facilitate organizational shifts, similar to the way Airbnb's mobile redesign project reoriented the company towards a mobile-first strategy. Linear's redesign aims to transition from a simple issue tracker to a comprehensive product development system, necessitating new design considerations. The process begins with developing a "concept" design, allowing stakeholders to engage with the evolving vision without immediate pressure to address practical concerns, setting the stage for future implementation discussed in the forthcoming second part of the series.