Most customer service tools were built for an outdated era that no longer meets the needs of today's customers, who expect faster and more personalized support. The traditional ticketing system is also impersonal and utilitarian, lacking the personal touch of physical world interactions like cloakrooms or dry cleaners. Intercom is changing this by providing a complete human and AI-powered customer service platform that delivers exceptional service at scale. To create a seamless ticketing experience for customers, Intercom's solution requires three key elements: allowing customers to easily lodge requests and track progress, enabling support teams to collaborate with other teams to resolve queries, and tracking wider issues impacting multiple tickets. For a truly seamless experience, integration with team workflows, reporting processes, and existing tools is essential.