Company
Date Published
Author
Mark Hughes
Word count
1188
Language
English
Hacker News points
None

Summary

Sales Days are a valuable knowledge-sharing experience where Intercom staff shadow the Sales team to learn about customer interactions, sales processes, and product usage. This allows for cultural transfer and better understanding of customers' needs, ultimately benefiting everyone involved in the organization. By participating in Sales Days, employees gain a fresh insight into how the sales team pitches products, responds to prospects, and identifies business value for customers. The experience also highlights how Intercom can be used throughout the full sales cycle, from SDRs to account executives and relationship managers. This setup enables an invaluable transfer of knowledge that benefits all parties, including product teams who build and ship new features week in and week out. By seeing firsthand how customers use Intercom internally, engineers and other employees gain a deeper understanding of the product's value proposition and can act on feedback to close feature gaps and add new features to their roadmap. Ultimately, Sales Days promote cross-collaboration, cultural sharing, and sales enablement across the organization.