Company
Date Published
Author
Brooks Chambers, Dani Balenson
Word count
870
Language
English
Hacker News points
None

Summary

The Intercom team has launched a new visual identity on their website, which they believe accurately represents the brand promise of helping businesses build better customer relationships and drive faster growth. The redesign features fresh animations, bold new colors, and portraits of customers to emphasize the company's focus on people and relationships. The updates aim to clearly articulate Intercom's mission and values, making it easier for visitors to understand what the company stands for. The new design is intended to evoke an opinion and make a statement, while also providing a clear and straightforward message about the benefits of using Intercom's platform.