The text discusses the advantages of collaborative coding, highlighting faster onboarding for junior developers, improved code quality, and thorough code reviews as key benefits that have led to the increased adoption of social coding among developers. Inspired by the positive outcomes of such practices, GitHub has introduced features like pull requests and real-time collaboration tools such as Teletype for Atom. The latest enhancement is the support for multiple commit authors, allowing for clear attribution of contributions in commits and pull requests, which is achieved by adding "Co-authored-by" trailers in commit messages. This feature is available across the GitHub platform, including GitHub Desktop, and ensures all contributors receive proper acknowledgment in their contribution graphs.