Company
Date Published
Author
-
Word count
3750
Language
English
Hacker News points
None

Summary

Voice actors face unique marketing challenges in the evolving industry landscape of 2024, where remote work and advancements in AI voice generation have significantly altered the career dynamics. To succeed, voice actors must prioritize marketing as a foundational aspect of their career development, leveraging online platforms and social media to build a strong digital presence and personal brand. Key strategies include selecting a niche, creating high-quality demo reels, building a personal website, and utilizing social media channels like Instagram, TikTok, and LinkedIn for outreach and networking. Additionally, signing up on freelancing and voice-actor-specific platforms, engaging in direct outreach to potential clients, and participating in voice-sharing monetization programs can enhance visibility and income. While some may opt to hire marketing specialists or take courses to improve their skills, the emphasis is on personalized marketing efforts that reflect individual skills and career goals to stand out in a competitive market.