Authentication in video games often presents a significant barrier to player engagement and retention, as highlighted by the frustrating experience of trying to log into a game with cumbersome verification requirements. To address this widespread issue, developers are encouraged to simplify the authentication process by implementing platform-independent systems from the outset, using modern identity providers like OpenID Connect, and adopting passwordless methods such as social login. Adaptive multi-factor authentication (MFA) can enhance security without adding unnecessary friction by evaluating contextual signals to determine when additional steps are needed. Incentives like in-game rewards can encourage players to adopt MFA, fostering a sense of security rather than inconvenience. Additionally, unifying authentication across all player touchpoints is critical to maintaining consistency and avoiding negative experiences, particularly with in-game purchases. Solutions like Descope's drag-and-drop authentication tools offer developers the ability to create seamless, invisible auth systems that focus players' attention on gameplay rather than login hurdles, ultimately enhancing the overall gaming experience.