The text discusses the complexities and costs associated with managing and storing logs in IT systems, emphasizing the importance of differentiating between critical and non-critical logs to optimize expenses. It highlights the challenges of handling diverse logs, especially in multi-application architectures, where some logs may be vital to business operations while others are not. Without proper log management strategies, organizations risk increased costs due to unnecessary storage and processing of less important logs. The text introduces Coralogix as a solution to these challenges, offering tools to categorize and manage logs effectively, potentially reducing logging expenses by up to two-thirds. Coralogix's TCO Optimizer allows users to efficiently route logs based on their importance, thereby offering better control over logging costs.