A digital transformation roadmap: Six Steps to adopt a content platform
Blog post from Contentful
This post discusses the importance of operational agility in retail, particularly in adapting to new market circumstances and technologies as they emerge. It highlights the benefits of using a content platform, which separates front-end and backend features, and provides six theoretical steps for adopting a content platform. The key is to understand business goals, IT skills, and resources before embarking on a digital transformation roadmap. A content platform can help companies become more agile, scalable, and frequently deployable, while also providing flexibility and speed for the backend. The transition to a content platform requires careful consideration of operational impact, including setting measurable service goals and empowering staff with better business tools.