The text discusses the potential for B2B marketers to leverage Facebook as an advertising platform, despite its reputation for being more suited to consumer products. It highlights the vast daily user base on Facebook and the cost advantage it holds over LinkedIn ads, although Facebook's native targeting options are limited for B2B audiences. The introduction of Clearbit Advertising aims to enhance Facebook's effectiveness for B2B marketing by enabling dynamic audience creation using enriched data, improving targeting precision, and automating updates. This solution addresses common issues such as the inefficiency of CSV imports and low match rates for custom audiences, ultimately providing a more efficient and accurate advertising channel. The text conveys excitement about Clearbit Advertising's potential to transform Facebook into a valuable tool in the B2B marketing toolkit, complementing platforms like LinkedIn and Google.