Composable marketing technology is essential for businesses to reach the right customers through targeted messages, personalization, and segmentation in a resource-constrained environment where cautious consumers are driving spending decisions. A recent report by Snowflake named Census as a Leader in Customer Data Activation, highlighting its ability to help global enterprises activate customer data. This blog aims to highlight fellow best-of-breed partners in composable marketing technology, including platforms such as Braze, HubSpot, Iterable, Mixpanel, Amplitude, Snowplow, Fivetran, dbt, The Trade Desk, Magnite, Sigma, ThoughtSpot, Merkle, LiveRamp, G2, ZoomInfo, Hex, and Dataiku, which offer various tools for customer data activation, analytics & data capture, integration & modeling, advertising, business intelligence, identity, enrichment, and AI & machine learning. These platforms help businesses create a single source of truth and drive connection across the buyer journey.